Nike has pushed the boundaries of sustainable innovation for decades. But what got us here won’t get us where we need to go. We all share the responsibility for our playground—planet earth.
Move to zero is nike's journey towards zero carbon and zero waste, helping to protect the future of sport. By reusing existing plastics, yarns and textiles, and inventing entirely new materials, we're making big strides forwards on our journey to zero carbon and zero waste. British vogue speaks to those leading nike’s sustainability drive to understand how the sportswear giant is working towards greener practices.
That means zero carbon and. As part of its move to zero initiative, nike has made significant efforts to reduce its carbon footprint by purchasing carbon credits to compensate for the emissions generated from the outbound shipment of all nike.com purchases. Its move to zero campaign aims to offset carbon emissions and reduce waste to zero. Move to zero, nike's journey toward zero carbon and zero waste, has a singular aim:
We’re evolving the playbook, transforming science fiction to science fact, at nike’s scale. As one of the largest athletic brands in the world, nike's operations have a significant environmental footprint. It is a continuation of nike's deep commitment to sustainability and is driven by belief that protecting the planet means protecting the future of sport against climate change. Designboom joins a round table with nike sustainability, service and material experts to discuss the brand's move to zero carbon and waste.
Temperature shifts around the world are well. Help protect the future of sport. We’re not there yet, but we know where we’re going—moving to zero and then beyond.